Houston First–Visit Houston Campaign
Houston First & Visit Houston needed an animated Augmented Reality experience based on the beautiful murals featured around the city of Houston. They wanted to give Wall-street Journal readers a bold ad experience that showcases the flavor Houston has to offer. Working with the Motion Team I had the opportunity to animate one of the videos in the campaign.
Directed By: Aaron Casey
Animation By: Khambrel Lewis
AR the Houston Way
VisitHouston created an app that uses the image of the printed ad to active the page space using AR. Once activated by the reader, an animated video overlays the printed ad–taking the viewer on a brilliant journey through the image.
